If you want to make your SaaS or website better, it's crucial to understand how your users use it. Charts and other metrics help you see the bigger picture, but they don't tell you the real story. That's why tools like HotJar exist. They work, but it can become tedious to review all recorded sessions. Let alone to find out something useful.
We believe there is a better way. By tracking page views and events, we already know when something relevant happens. Why not use this data and present it in a meaningful way?
That's the focus of the latest Splitbee release: We revamped our user view to help you understand your users' journey at a glance.
Let me walk you through all things that improved.
First, page views and events are now arranged in smart groups. Instead of scrolling through an endless list of events, you can now see what happened in each session on a specific day.
On top of that, events are now linked to page views. By doing this, we can add context about where the event originates from. This make it easier to understand compared to traditional ways like Mixpanel.
Page views that happen within a short period are grouped together as well. This emphasises which pages were actually looked at and which pages were just browsed through.
All this, while updating in real-time.
Next up are entry and exit points. A feature which got requested in our Community (Thanks, Noel).
They show you from which site a user is coming from and where they are going. This adds a whole new dimension to each session, and we think you'll love it.
The users explorer got all new activity indicators. This lets you differentiate power-users from first-time visitors without having to dive deeper.
It doesn't end there: You can now add notes to each user. This helps your future self to remember certain things, or to keep your team mates in the loop.
The new user view is available today. If you are not using Splitbee yet, you can try it out in our React Hot Toast demo. We would love to hear your thoughts. With your feedback, you can help improve it even further. You can reach out to us on Twitter.
This release focused on bringing you as close to your users' activity as possible. That's just the beginning. We are as excited about the future as you are. We want to give you a birds-eye view of your apps and websites like never before. But that's for another release.